An inside look at Mixpanel’s product journey | Vijay Iyengar (Head of Product)
Brought to you by Pando—Always on employee progression (https://www.pando.com/lenny), Notion—One workspace. Every team (https://www.notion.com/lennyspod), and Lemon.io—A marketplace of vetted software developers (https://lemon.io/lenny).Vijay Iyengar is Head of Product at Mixpanel, and similar to myself, came from an engineering background before transitioning to product. In today’s episode, he explains how Mixpanel has evolved its growth strategy from a fast-paced, feature-focused approach to a more deliberate approach that prioritizes design and user experience. He also shares how Mixpanel irons out customer problems, including implementing internal tools that allow engineering and product teams to respond to customer feedback directly. Additionally, Vijay shares his top SaaS products, books, frameworks, and more. Tune in to gain valuable insights from a seasoned product leader.Find the full transcript here: https://www.lennyspodcast.com/an-inside-look-at-mixpanels-product-journey-vijay-iyengar-head-of-product/#transcriptWhere to find Vijay Iyengar:• Twitter: https://twitter.com/vijayiyengar• LinkedIn: https://www.linkedin.com/in/vijay4/Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• Twitter: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/Referenced:• Mixpanel: https://mixpanel.com/• Figma: https://www.figma.com/• Notion: https://www.notion.so/• “Shape Up: Stop Running in Circles and Ship Work That Matters”: https://basecamp.com/shapeup• The RICE prioritization framework: https://www.productplan.com/glossary/rice-scoring-model/• BigQuery: https://cloud.google.com/bigquery• Census: https://www.getcensus.com/• Zoom: https://zoom.us/• FigJam: https://www.figma.com/figjam/• A Data Stack for PLG teams: https://mixpanel.com/blog/data-analytics-product-led-growth/• Product analytics in the modern data stack: https://mixpanel.com/blog/mixpanel-partners-with-census-to-bring-product-analytics-to-the-modern-data-stack/•
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