The Invisible Billionaire: Daniel Ludwig

Daniel Ludwig was the richest man in the world and no one knew his name. I've read almost 400 biographies of history's greatest founders and this book is one of my all time favorites. Daniel Ludwig started his company at 19 and was working on it well into his 90s. He built a massive conglomerate of over 200 companies operating in more than 50 countries. Spending the time to learn how he did this is a great investment. This episode will tell you what I learned from rereading The Invisible Billionaire: Daniel Ludwig by Jerry Shields.  ---- Ramp gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud by going to Ramp and learning how they can help your business control your costs and save more.  ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work.  Get access to Founders Notes here.  ---- Join my free email newsletter to get my top 10 highlights from every book ---- EPISODE OUTLINE  1.  Obsessed with privacy, Ludwig pays a major public relations firm fat fees to keep his name out of the papers. 2.  An associate speaks of his unlimited ingenuity in dreaming up new ways of doing things. 3. Ludwig’s most notable characteristic, besides his imagination and pertinacity, is a lifelong penchant for keeping his mouth shut. 4. I'm in this business because I like it. I have no other hobbies. 5. Pertinacity: Holding strongly to an opinion, purpose, or course of action, stubbornly or annoyingly persistent. 6.  Risk Game: Self Portrait of an Entrepreneur by Francis Greenburger (Founders #243) 7. At his peak, he owned more than 200 companies in 50 countries. 8. War makes the demand for Ludwig's products and services skyrocket. 9.  Hard Drive: Bill Gates and the Making of the Microsoft Empire by James Wallace and Jim Erickson. (Founders