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The Founder of Kinkos — Paul Orfalea

FoundersDecember 9, 20221h 14m

What I learned from reading Copy This!: How I turned Dyslexia, ADHD, and 100 square feet into a company called Kinkos by Paul Orfalea. ---- Get access to the World’s Most Valuable Notebook for Founders by investing in a subscription to Founders Notes ---- Follow Invest Like The Best in your favorite podcast player here Two episodes I recommend:  Paul Orfalea - It's About the Money episode 299 David Senra - Passion & Pain episode 292  [5:23] I've never met a more circular, out-of-the-box thinker. It's often exhausting trying to keep up with him. [6:21] I graduated from high school eighth from the bottom of my class of 1,200. Frankly, I still have no idea how those seven kids managed to do worse than I did. [9:29] I also have no mechanical ability to speak of. There isn't a machine at Kinko's I can operate. I could barely run the first copier we leased back in 1970. It didn't matter. All I knew was that was I could sell what came out of it. [11:24] Building an entirely new sort of business from a single Xerox copy machine gave me the life the world seemed determined to deny me when I was younger. [14:04] The A students work for the B students, the C students run the companies, and the D students dedicate the buildings. [24:02] I learned to turn a lot of busywork over to other people. That's an important skill. If you don't develop it, you'll be so busy, busy, busy that you can't get a free hour, not to mention a free week or month, to sit back and think creatively about where you want to be heading and how you are going to get there. [25:07] There's no better way to stay "on" your business than to think creatively and constantly about your marketing: how you are marketing, who you are marketing to, and, always, how you could be doing a better job at it. You'd be amazed what kind of business you can generate by a seemingly simple thing like handing out flyers. [27:18] The phone rang. It was one of our store managers calling to ask me how to handle a bounced check. I he

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